Last updated: 30.04.2026
Who We Are
This website is operated by:
- Company legal name: PetWellness Labs Ltd
- Registered address: Vilja tee 8, Reola, 61707, Estonia
- Company registration number: 14027103
- Contact email for privacy matters: viwell@olvi.fi
What Personal Data We Collect
We may collect the following personal data when you visit or interact with our website:
Data you provide directly
- Name and email address (via contact forms or newsletter signup)
- Any other information you voluntarily submit
Data collected automatically
- IP address
- Browser type and version
- Pages visited and time spent
- Referring URL
- Device type (desktop, mobile, tablet)
Data from third-party integrations
- Google Analytics 4
- Google Tag Manager
Why We Collect This Data (Legal Basis)
We process your personal data on the following legal grounds under GDPR Article 6:
- Legitimate interest – to understand how our website is used and improve it (analytics)
- Consent – for cookies and marketing communications, where you have opted in
- Legal obligation – where required by law
How Long We Keep Your Data
- Analytics data: 26 months
- Contact form submissions: 12 months
Who We Share Your Data With
We do not sell your personal data. We may share data with the following trusted third parties who help us operate the website:
- Google LLC (analytics)
- Hosting provider
- Email platform providers
Where data is transferred outside the European Economic Area (EEA), we ensure adequate safeguards are in place (e.g. EU Standard Contractual Clauses).
Your Rights Under GDPR
As a user in the EU/UK, you have the right to:
- Access your personal data
- Correct inaccurate data
- Request deletion of your data
- Object to or restrict processing
- Withdraw consent at any time
- Lodge a complaint with a supervisory authority
To exercise your rights, please contact us at: viwell@olvi.fi
Supervisory authorities:
- Estonia: Data Protection Inspectorate (Andmekaitse Inspektsioon) – www.aki.ee
- UK: Information Commissioner’s Office (ICO) – ico.org.uk
- Germany: The relevant Federal State Data Protection Authority (Landesdatenschutzbehörde)
Data Security
We take appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, or misuse. The website is served over HTTPS and uses SSL encryption.
Changes to This Policy
We may update this Privacy Policy from time to time. The latest version will always be available on this page. The “Last updated” date will be shown at the top.